Outdoor advertising formats
Choose the right surface, specs and channel for your campaign.
Guides to OOH and DOOH
Each format guide explains use cases, typical placements and material requirements.
LED billboard
Digital large-format LED display – bright, dynamic and ideal for campaigns that need to stand out 24/7.
Digital billboard
Large-format digital billboard – rotate creatives on the fly and run multiple messages in a single campaign.
Static poster
Classic printed poster – cost-efficient, exclusive visibility and great for long-term brand building.
Wallscape
Large-format wall mural on a building gable – premium canvas that dominates skylines and delivers wow-factor.
Bus advertising
Full wraps, sides and backs – reach commuters and pedestrians across neighbourhoods every day.
Metro advertising
Platforms, escalators, trains and digital screens in the heart of urban transit – high frequency in dense zones.
Banner mesh
Large printed banner – a flexible solution for events, scaffolds and temporary campaigns.
Large-format billboard
Classic large-format billboard along trafficked roads – high reach, long dwell time and broad audience.
Street poster
Ground-level poster that catches pedestrians – perfect for local promotions and footfall offers.
Bus shelter
Backlit poster frame at the bus stop – guaranteed exposure with long dwell time.
Pylon & advertising column
Free-standing vertical column – draws attention from multiple angles in the streetscape.
Taxi top
Display or printed top on taxis – mobile exposure that moves with the crowd.
Shopping mall display
Screens and posters inside shopping malls – reach consumers right at the point of purchase.
Airport advertising
Exclusive placements in arrivals, departures and gates – perfect for premium brands and international audiences.
Train station advertising
Large digital screens and posters at central stations – millions of commuters per week.
DOOH (Digital Out-of-Home)
The umbrella category for all digital out-of-home – from LED billboards to mall screens, programmatic or direct.
Programmatic OOH
Buy outdoor programmatically – triggers, audience data and flexible real-time budgeting.
Mobile LED truck
LED screens on moving vehicles – ideal for guerrilla, events and local takeovers.
Bike & city furniture
Bike racks, bins and city furniture with branded media – hyperlocal and eco-conscious.
Escalator advertising
Long poster runs along escalators in metros and malls – guaranteed eye contact.
Find the right billboard format
Browse available inventory or talk to us and we will match the format to your audience and budget.